List of Marketing Manager salaries by state

What is Marketing Manager?

Below, we'll go over what a marketing manager is, what a marketing manager does, the management process, and the skills and education you'll need to become one.

A marketing manager is responsible for leading the marketing efforts for a business, service, or product.

Marketing managers are also responsible for training their team members on campaign-specific marketing plans.

The marketing manager will likely conduct tests with intended audiences to ensure that the final marketing plan will drive the most revenue before implementation.

At this point, the marketing manager will work with their team to implement the finalized marketing plan.

Still, since the marketing industry adapts quickly, companies don't necessarily need their marketers or marketing managers to have specialized degrees in specific fields.

After creating the marketing plan, the marketing manager will need to convince internal stakeholders of its value.

How much is Marketing Manager salary average?

Here is the list of Marketing Manager salaries in every state of the United States.

Source: US BLS (2019).

State	average marketing manager salary (US $)
New York	186,350
New Jersey	178,300
Virginia	175,970
Colorado	171,970
California	169,200
District of Columbia	166,280
Rhode Island	164,520
Washington	164,070
South Dakota	162,890
Delaware	162,360
Connecticut	158,940
Maryland	152,550
Arkansas	152,410
Texas	149,420
Pennsylvania	148,610
Kansas	145,440
Minnesota	145,210
North Carolina	144,750
New Hampshire	144,510
Massachusetts	144,000
Georgia	142,700
Nevada	141,660
Ohio	135,870
Michigan	134,500
Illinois	133,280
Wisconsin	125,870
Missouri	125,560
North Dakota	124,780
Florida	124,600
Oklahoma	123,820
Arizona	122,850
Utah	122,760
Oregon	121,630
Tennessee	119,850
Idaho	116,900
Alabama	116,450
Iowa	115,960
Indiana	115,230
Vermont	114,990
South Carolina	113,660
Kentucky	110,290
Wyoming	109,700
Hawaii	107,880
Montana	107,190
West Virginia	104,710
Maine	103,290
Nebraska	103,120
Alaska	101,620
New Mexico	98,330
Louisiana	98,330
Mississippi	92,880
Puerto Rico	85,460